EU General Data Protection Regulation (GDPR)


At P. Keppler Verlag GmbH & Co. KG (hereinafter called “the publisher”, “Keppler Medien Gruppe”, “we” or “us”), we take data security and privacy seriously and give them top priority. Personal data is used in particular as part of contracts and/or other business relationships, and only to the extent required. For instance, some of the contents of the publisher’s web pages can be used (meaning: collected, saved and utilised) without providing personal data. The data is used in accordance with legal provisions or within the scope of a legitimate interest in the data. The data can be collected in different ways, e.g. on the Keppler Medien Gruppe web pages.

Except in the mentioned cases, we will not make use of, or employ, personal data if you, our customer, have not expressly approved this.

Where personal data (e.g. name, address or email addresses for registration) is collected on the publisher’s web pages, this is done for the reasons mentioned above. We refer separately to its usage in the corresponding section.

Keppler Medien Gruppe does not sell your personal data to third parties.

Keppler Medien Gruppe generally takes the best possible precautions for the security of your data. In particular, it takes precautions in accordance with the statutory data protection provisions of the Federal Republic of Germany to protect your personal data against loss, destruction, falsification, manipulation and unauthorised access.

I. Scope:

This Data Privacy Notice applies to the entire online offer of Keppler Medien Gruppe as well as to the physical and digital business relationships in whose context personal data is used. For the websites of other providers to which links, for example, have been set up, the data privacy notices and non-disclosure agreements for those sites shall apply.

II. Responsibility:

The following party is responsible for the collection, saving and processing of personal data in the scope mentioned above:

P. Keppler Verlag GmbH & Co. KG
Petra Heidenfelder
Kaiserstraße 39
63065 Offenbach

Phone: +49 (0)69 150433 0
Fax: +49 (0)69 150433 323

III. Company data protection officer

The company data protection officer of P. Keppler Verlag GmbH & Co. KG is:

Verimax GmbH
Mr Michael Grein
Warndtstraße 115
66127 Saarbrücken

IV. How we handle your data:

1) Personal data:

According to Art. 4 GDPR, personal data means any information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

The data of Keppler Medien Gruppe come from public sources, data from address publishers collected in accordance with data protection regulations, the registration of interested parties using trade fair and subscription forms, newsletter and website registrations and requests for sample magazines or offers to display ads in the publisher’s print and online products. In addition, personal data (last name, first name, date of birth, address, previous addresses) from so-called event catalogues, which are distributed and supplied to all visitors at the relevant trade fairs, is processed and saved.

Special categories of data within the meaning of Art. 9 GDPR (e.g. details on nationality, ethnic origin, political opinions or religious beliefs) are neither saved nor collected in any way.

2) Contact form:


If you provide us with your personal data in the context of a query using our contact form, we exclusively use this data to fulfil the request for which you sent us the data, in accordance with Art. 5-7 GDPR. This can also be in the context of responding to a question asked by you.

3) Storage and retention periods:


We save the data collected in the context of queries, contracts and other business relationships via our online forms, by phone contact or other contact with our employees, business partners or third parties acting for the publisher for a period of up to 10 years. The storage period is based on the legal provisions/obligations to save such data.

If the data is not subject to a retention period based on legal provisions, we reserve the right to save your data for the duration of our legitimate interest resulting from the original business transaction (e.g. marketing measures, anonymised delivery statistics, dispatch of our magazines in the context of sending advertising materials, etc. – list not conclusive). If you would not like your data to be saved, you may object at any time (Section VI. 5.).

All deadlines start at the end of the year in which the processing of the query is completed or in which the contracts or other business relationships end / are completed.

If data is collected and saved for a different process, the required time period until deletion is calculated based on the time required to perform the tasks and obligations.

4) Usage data:

The following usage data can be saved in the context of using our website, forms, concluding a contract or conducting another business relationship depending on whether the data is required:

All usage types:

  • Name and address of the customer / business partner
  • Contact details (e.g. telephone number, email address, fax number) of the customer / business partner
  • Role and company data (e.g. job title, department) of the customer / business partner
  • Contract and transaction history of the customer / business partner
  • Birth data
  • Payment information, account data

Only online offers/forms:

  • The date and time of receiving the data

5) SSL encryption


For security reasons, and to protect the transfer of confidential information such as orders or requests which you send to us as the website provider, or when registering with your user data in our archive, the websites of Keppler Medien Gruppe use SSL encryption. You can identify an encrypted connection when the browser’s address line changes from “http://” to “https://” and a lock symbol is displayed in your browser line. If SSL encryption is activated, third parties cannot read the data that you send to us.

V. Recipients or categories of recipients

Personal data concerning your person which you provide to us is generally processed by various internal departments within our company. In this context, we apply the greatest possible care with regard to your data and regularly train our employees in the areas of data protection and the lawful handling of personal data. However, in order to perform our tasks and duties, we may also be required to disclose the saved personal data concerning your person to natural or legal persons, authorities, institutions or other bodies. This particularly relates to the following categories of recipients:

  • Federal or state data protection supervisory authorities or those of an EU member state
  • Courts or other public law bodies where disclosure is mandatory
  • Companies which work for us in the context of commissioned processing

VI. Your rights:


In accordance with the EU General Data Protection Regulation (GDPR), you have various rights in the context of us using your data, which result particularly from Art. 15 through to 18 and 21 GDPR:

1) Right of access:

According to Art. 15 GDPR, you may demand access to your personal data processed by us. Your application for access should give details of your request in order to make it easier for us to compile the required data.

2) Right to rectification:

If the details concerning you are (no longer) correct, you may demand rectification according to Art. 16 GDPR. If your data is incomplete, you can demand completion.
3) Right to erasure:

According to Art. 17 GDPR, you may demand the erasure of your personal data. Your right to erasure depends, for example, on whether we still require the data concerning you to perform our statutory tasks.
4) Right to restriction of processing:

According to Art. 18 GDPR, you may demand the restriction of processing of the personal data concerning you.
5) Right to object:

According to Art. 21 GDPR, you may object to the processing of the personal data concerning you at any time for reasons resulting from your specific situation. However, we cannot always fulfil this request, e.g. if we are subject to a legal provision in the context of the legal requirements and retention periods which obligates us to process/save the data or which prohibits its deletion.
In addition, we will inform you, especially in the case of advertising and newsletter mailings, that in the event of us deleting your data, we cannot prevent you from potentially being included in our mailing list again as part of our business activities. In this regard, it is worth setting up an "advertising block".

6) Right to complain:

If you are of the opinion that we failed to observe the data protection regulations when processing your data, you can complain to us or to our data protection officer. You may also approach the responsible data protection authorities.

VII. Data collection on our website

Our website is provided by Globalways AG ( as the technical provider for us and according to our requirements.

We hereby point out that data transmission via the internet (e.g. when communicating by email) might be subject to security gaps. It is not possible to fully protect data against third-party access.

1) Cookies

Some of our web pages use so-called cookies. Cookies do not contain viruses, nor do they damage your computer. Cookies serve the purpose of improving our offer and making the experience more user-friendly and secure for you. Cookies are small text files stored on your computer and saved by your browser. Most cookies that we use are deleted automatically after the end of your visit. Other cookies remain on your device until you delete them. These cookies enable us to recognise your browser during your next visit. You can store information about the setting of cookies in your browser settings and only accept cookies in individual cases, prevent acceptance of cookies in specific cases or exclude it generally, as well as activating automatic deletion of cookies upon closing your browser. Where cookies are disabled, this might result in reduced website functionalities. Cookies required for electronic communications or to provide functions requested by you are saved in accordance with Art. 6 para. 1 lit. f GDPR. In addition, we have a legitimate interest in saving cookies to ensure the technically defect-free and optimised provision of our services.

2) Registration, ordering

If you register on our web pages to use the archives, receive newsletters or for other online services, or if you place an order, we will save your data from the registration or order form including the contact data provided by you to process the request and any follow-up questions. This data is sent to us via an SSL-encrypted connection and used in accordance with the requirements given above.
Therefore, the data entered during registration or during the order process is only processed on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You may revoke your consent at any time. For this purpose, it is sufficient to send us an informal email. The revocation shall not affect the legality of the data processing performed before the revocation.

We shall keep the data entered by you during registration or during the order process until you ask us to delete it, you revoke your consent to us saving the data or the data is no longer required for the purpose for which it was collected (e.g. after your request has been processed in full). This shall not affect mandatory statutory provisions - particularly retention periods.

4) Social media, plugins

a) Facebook plugin
Our website uses integrated plugins of the social network Facebook, provider: Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. You can identify the Facebook plugins on our website by the Facebook logo. An overview of Facebook plugins is available here: If you visit our website, the plugin sets up a direct connection between your browser and the Facebook server. As a result, Facebook receives the information that you visited our site with your IP address. If you click on the Facebook "Like" button when you are logged into your Facebook account, you can link the contents of our pages to your Facebook profile. This allows Facebook to allocate your visit to our pages to your user account. We would like to point out that as the provider of our pages, we have no knowledge of the content of the transmitted data or its use by Facebook. You can find out more in the Facebook Privacy Statement, available at: If you do not want Facebook to be able to allocate your visit to our pages to your Facebook user account, you must log out of your Facebook user account.

b) LinkedIn plugin
Our web pages use the functions of the network LinkedIn. These are provided by the LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Whenever one of our pages containing LinkedIn functions is accessed, a connection is established with the LinkedIn servers. LinkedIn is informed that you visited our website with your IP address. If you click on the LinkedIn "Recommend" button and are logged into your LinkedIn account at the time, LinkedIn can allocate your visit to our website to you and to your user account. We would like to point out that as the provider of our pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn. You can find out more in the LinkedIn Privacy Statement, available at:

c) Twitter plugin
Our website uses integrated functions by the service Twitter. These functions are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the "Retweet" function, the websites used by you are linked to your Twitter account and announced to other users. The data is also transferred to Twitter. We would like to point out that as the provider of our pages, we have no knowledge of the content of the transmitted data or its use by Twitter. You can find out more in the Twitter Privacy Policy, available at You can change your Twitter data security settings in your account settings at

d) XING plugin
Our website uses functions of the network XING. These are provided by XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany. Whenever one of our pages containing XING functions is accessed, a connection is established with the XING servers. To our knowledge, no personal data is saved. In particular, no IP addresses are saved and user behaviour is not analysed. To find out more about data security and the XING "Share" button, see the XING Share Button Privacy Policy at:

5) Analysis tools, advertising and other tools

a) etracker GmbH
We use the services of etracker GmbH, Hamburg, Germany ( to analyse usage data. To do so, we use cookies which enable a statistical analysis of how our website visitors use our website and allow us to display use-related contents or advertising. etracker cookies do not contain information which could allow a user to be identified.

The data generated using etracker is processed and saved by etracker exclusively in Germany on behalf of the provider of this website. It is therefore subject to the strict German and European data protection laws and standards. In this regard, etracker is audited and certified independently and has been awarded the ePrivacyseal

Data processing is performed in accordance with the legal basis of Art. 6 para. 1 lit. f (legitimate interest) of the EU General Data Protection Regulation (GDPR). Our legitimate interest consists in optimising our online offer and website. Since the privacy of our users is of special importance to us, etracker anonymises IP addresses as soon as possible and converts registration or device IDs into a unique key which cannot be assigned to a person. etracker does not utilise the data in any other way, does not combine it with other data and does not pass on the data to third parties.
You may object to the data processing mentioned above at any time, where this concerns your personal data. You will not suffer negative consequences as a result of your revocation.

To find out more about data security at etracker, see

b) Matomo
This website uses the open source web analysis service Matomo. Matomo uses so-called "cookies". These are text files saved on your computer, which enable an analysis of your use of the website. The information regarding use of this website, which is created by the cookie, is saved on our server. The IP address is anonymised before it is saved.

Matomo cookies remain on your device until you delete them. Matomo cookies are saved based on Art. 6 para. 1 lit. f GDPR. The website provider has a legitimate interest in analysing anonymous user behaviour to optimise both its web offer and its advertising. The information regarding use of this website, which is created by the cookie, is not passed on to third parties. You can prevent cookies from being saved by setting your browser software accordingly; however, we would like to point out that in such a case, you will be unable to fully use all functions of this website.

If you do not agree to your data being saved and used, you can disable its saving and use here. In this case, an opt-out cookie is saved in your browser which prevents Matomo usage data from being saved. If you delete your cookies, this also results in the Matomo opt-out cookie being deleted. You must then activate your opt-out again when you re-visit our website.

c) Monotype web fonts
We use so-called web fonts provided by Monotype GmbH, Horexstraße 30, 61352 Bad Homburg, Germany to ensure that fonts are displayed consistently.

When you access a website, your browser loads the required web fonts to your browser cache to display texts and fonts correctly. For this purpose, the browser used by you must establish a connection with the Monotype servers. This provides Monotype with the information that our website was accessed by your IP address. Monotype web fonts are used in the interest of enabling a consistent and attractive presentation of our online offers. This is a legitimate interest within the meaning of Art 6 para. 1 f GDPR.

If your browser does not support web fonts, your computer uses a standard font.


The publisher's web pages use "", a font service by Linotype GmbH, Werner-Reimers-Straße 2-4, 61352 Bad Homburg, Germany ("").

Whenever one of our web pages is accessed, files from a "" server are loaded in order to display texts in a specific font. In this context, your IP address can be transferred to a "" server and saved in the context of the usual web log. The further processing of this information is the responsibility of ""; you can find the relevant conditions and setting options in the "" privacy notice.

e) Links to other websites
This Data Privacy Notice does not cover other websites which are not part of Keppler Medien Gruppe but to which links are provided.

(As of: May 2018)

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